Traditional Marketing Services
Business Brand Creation
Your brand is your external presentation to the world. It is the first impression you make on potential customers, and will determine how they perceive your company. It's vital for any new business to create a unified brand to present to clients so the business will be perceived as a professional, dynamic entity that is vibrant and dependable in today's changing market. First, we will meet with you to determine what your brand needs to communicate about your company. Then we will design a logo, along with stationery, business cards, and any other printed materials you need to project a cohesive and professional presence in your market.
Printing Needs
We create high-power, targeted, and effective printed marketing materials to help you communicate your message to your market. We design everything from brochures and direct mail pieces to comprehensive press kits.
Newspaper and Magazine Ad Creation
Newspaper and magazine advertising is still a powerful way to reach consumers, especially if it is used to supplement your online marketing and to drive customers to your website. We can help you create attention-grabbing, effective ads that deliver results.
Voice Mail and Fax Blasting
Voice mail and fax blasting are efficient ways to communicate with hundreds or thousands of leads at once. They enable you to automatically deliver voice and fax messages to recipient lists. With voice mail blasting, you can offer recipients the option to press a number on the telephone keypad to be connected to a representative of your company. Hot Planet can help you create and deliver messages that effectively communicate exactly what you need to say to produce immediate results.
800-number Call Tracking
Do you ever wonder which of your ads are working or how effective your call center representatives are? 800-number tracking helps you determine how your marketing dollars are most effective by providing you with reports on which numbers are being called, when, and by how many people. The tracking service also enables you to listen to calls so you can see what customers are saying and how call center representatives are interacting with them. 800-number call tracking will help you fine-tune your marketing campaigns, spend your advertising dollars as effectively as possible, and efficiently allocate call center personnel.
Copywriting
Hot Market's expert marketing copywriters turn ideas into powerfully communicated messages that cause audiences to take action. We provide copy for websites, ads, brochures, radio spots, press releases, email campaigns, and anything else for which a clearly stated message is required.